eCommerce

Difficulty: Beginner; Description: This course explores the core elements of an omnichannel approach to marketing, including Customer Centricity, Tailoring and Seamless Orchestration.; Duration: Up to 43 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Intermediate; Description: This course explores the main strategic areas that businesses need to consider in order to set up for long-term success in D2C eCommerce.; Duration: Up to 46 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: A focus on execution, looking at optimizing digital media initiatives as well as outlining the practices, behaviors and skills required for success.; Duration: Up to 53 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Beginner; Description: This course examines the importance of an omnichannel approach in achieving sustainable growth amidst the ever-evolving retail landscape.; Duration: Up to 55 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Intermediate; Description: An in-depth look at creating a relevant and effective omnichannel strategy, responsive to both shifts in consumer behavior and technological advancements.; Duration: Up to 48 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: This course examines how to meet the growing omnichannel needs of target B2B audiences.; Duration: Up to 50 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: In this course we detail how omnichannel principles work to deliver tailored, seamless, and optimized experiences to the customer.; Duration: Up to 50 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Intermediate; Description: This course explores how to develop an effective omnichannel strategy, including evaluating devices and channels and applying customer experience principles.; Duration: Up to 48 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Beginner; Description: An overview of the D2C eCommerce landscape and why its rapid growth presents both significant opportunities and challenges for brands.; Duration: Up to 47 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Beginner; Description: This course explores the pivotal role a customer centric approach plays in enhancing customer experience and, as a result, gaining a competitive business advant; Duration: Up to 45 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: This course explores how businesses can develop, execute and measure the results of a successful net revenue management strategy.; Duration: Up to 44 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Beginner; Description: An introduction to the planning and collaboration required in order to ensure product launch success in a changing digital environment.; Duration: Up to 44 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: A step-by-step guide to defining and executing your own roadmap for product launch, and an exploration of how to create effective content.; Duration: Up to 46 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: This course explores the factors that drive success in eCommerce: from gaining a better understanding of your shoppers, to leveraging eCommerce data.; Duration: Up to 47 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Intermediate; Description: This course explores challenges for consumer goods companies, and the key components of a detailed and comprehensive approach to eCommerce pricing.; Duration: Up to 46 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: This course looks to provide learners with best practices for better serving current B2B customers through eCommerce. With a focus on inspiring examples, it cov; Duration: Up to 46 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Beginner; Description: An introduction to sales automation and the ways it is being used to improve efficiency and effectiveness within the sales function.; Duration: Up to 14 minutes; This learning path has: 1 Course

Difficulty: Beginner; Description: An overview of the eCommerce landscape in China, from key trends and players, to the steps you should take to make the most of available opportunities.; Duration: Up to 49 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Beginner; Description: This course examines the similarities between B2B eCommerce and B2C eCommerce, the crucial points of difference, and how to deliver an optimized customer experi; Duration: Up to 49 minutes; This learning path has: 3 Courses, 2 Exams

Difficulty: Intermediate; Description: This course explores omnichannel supply chain, including the challenges and best practice approaches for consumer brand businesses accelerating in eCommerce.; Duration: Up to 50 minutes; This learning path has: 4 Courses, 2 Exams

Difficulty: Intermediate; Description: A guide to the steps a business must take to develop a clearly-defined customer centricity strategy which helps a business achieve its goals and meets customers; Duration: Up to 48 minutes; This learning path has: 3 Courses, 2 Exams