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Content & Channel Optimisation
Performance Marketing Best Practice
learning path
Performance Marketing Best Practice
Discover practical tools and frameworks to refine strategies, enhance efficiency, and align performance marketing efforts with business goals.
Intermediate
Difficulty: Intermediate
Up to 51m
Duration: Up to 51 minutes
820
Students: 820
5/5
Rating: 5/5
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Content overview
About
Content overview
7 steps
There are 2 Exams in this learning path
2
There are 5 Courses in this learning path
5
Duration: Up to 10m.
EXAM
Up to 10m
Duration: Up to 10 minutes
Performance Marketing Best Practice Pre-Assessment
Performance Marketing Best Practice Pre-Assessment
You must complete the pretest before you start this content.
Difficulty: Beginner. Duration: 2m.
COURSE
Beginner
2m
Duration: 2 minutes
Performance Marketing Best Practice introduction
Welcome to this course on Performance Marketing Best Practice.
Difficulty: Beginner. Duration: 8m 53s.
COURSE
Beginner
8m 53s
Duration: 8 minutes and 53 seconds
Developing your performance marketing strategy
We explore the role of key performance indicators and the importance of choosing the right ones for your performance marketing efforts.
Difficulty: Beginner. Duration: 9m 20s.
COURSE
Beginner
9m 20s
Duration: 9 minutes and 20 seconds
Executing and optimizing your campaigns
We cover the campaign cycle, and the priorities you should consider to ensure success.
Difficulty: Beginner. Duration: 9m 36s.
COURSE
Beginner
9m 36s
Duration: 9 minutes and 36 seconds
AI and automation
We explore the role AI is playing in performance marketing and how it can be leveraged at each stage of the campaign cycle.
Difficulty: Beginner. Duration: 1m.
COURSE
Beginner
1m
Duration: 1 minute
Performance Marketing Best Practice Glossary
Performance Marketing Best Practice Glossary
Duration: Up to 10m.
EXAM
Up to 10m
Duration: Up to 10 minutes
Performance Marketing Best Practice Post-Assessment
Performance Marketing Best Practice Post-Assessment