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Digital Measurement for Marketing Best Practice

In this course we examine techniques and best practice for driving success with measurement.
Difficulty: Intermediate
Duration: Up to 54 minutes
Students: 2,619
Rating: 4.5/5
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Content overview
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Content overview

7 steps
There are 2 Exams in this learning path
There are 5 Courses in this learning path
Duration: Up to 10m.
EXAM
Duration: Up to 10 minutes
Digital Measurement for Marketing Best Practice Pre-Assessment
Digital Measurement for Marketing Best Practice Pre-Assessment
You must complete the pretest before you start this content.
Difficulty: Intermediate. Duration: 2m 56s.
COURSE
Intermediate
Duration: 2 minutes and 56 seconds
Digital Measurement for Marketing Best Practice Introduction
Welcome to this course on Digital Measurement for Marketing Best Practice.
Difficulty: Intermediate. Duration: 7m 29s.
COURSE
Intermediate
Duration: 7 minutes and 29 seconds
Understanding Digital Measurement
In this lesson, we’ll cover the importance of having a solid measurement plan in place to get the most out of your digital measurement efforts.
Difficulty: Intermediate. Duration: 13m 44s.
COURSE
Intermediate
Duration: 13 minutes and 44 seconds
Managing Your Data
In this lesson, we’ll look at some of the ways that analytics tools collect data.
Difficulty: Intermediate. Duration: 8m 48s.
COURSE
Intermediate
Duration: 8 minutes and 48 seconds
Testing, Reporting & AI-Powered Measurement
In this lesson, we’ll cover the importance of testing any improvements before they become permanent changes.
Difficulty: Beginner. Duration: 1m.
COURSE
Beginner
Duration: 1 minute
Digital Measurement for Marketing Best Practice Glossary
Digital Measurement for Marketing Best Practice Glossary
Duration: Up to 10m.
EXAM
Duration: Up to 10 minutes
Digital Measurement for Marketing Best Practice Post-Assessment
Digital Measurement for Marketing Best Practice Post-Assessment