learning path
Onsite Search Best Practice
A best practice guide to help you optimize for both organic and paid search on retailer sites, and how you should prioritize your efforts.
Difficulty: Intermediate
Duration: Up to 46 minutes
Students: 160
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5 steps
There are 2 Exams in this learning path
There are 3 Courses in this learning path
You must complete the pretest before you start this content.
COURSE
Intermediate
Duration: 2 minutes and 8 seconds
Onsite Search Best Practice Introduction
Welcome to this course on Onsite Search Best Practice.
COURSE
Intermediate
Duration: 9 minutes and 40 seconds
Organic Search
Where your product listings rank is decided by search algorithms which select and prioritize search results against a strict set of well-defined rules. While these rules do vary depending on the goals of the online retailer or marketplace in question, there are some typical key ranking factors involved that you can optimize for…
COURSE
Intermediate
Duration: 14 minutes and 31 seconds
Paid Search
While your brand's popularity and the relevance of your products will help you to get ahead organically, for some years now making the most of paid search opportunities has become a necessity for brands wanting to ensure good visibility. But, how should you do this to generate the best sales growth and return on investment for your business?
EXAM
Duration: Up to 10 minutes
Onsite Search Best Practice Post-Assessment
Onsite Search Best Practice Post-Assessment