learning path
Product Launch Campaigns Best Practice for Pharma & Healthcare
A step-by-step guide to defining and executing your own roadmap for product launch, and an exploration of how to create effective content.
Difficulty: Intermediate
Duration: Up to 46 minutes
Students: 106
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5 steps
There are 2 Exams in this learning path
There are 3 Courses in this learning path
You must complete the pretest before you start this content.
COURSE
Intermediate
Duration: 1 minute and 41 seconds
Product Launch Campaigns Best Practice for Pharma and Healthcare Introduction
Welcome to this course on Product Launch Campaigns Best Practice for Pharma and Healthcare.
COURSE
Intermediate
Duration: 8 minutes and 6 seconds
Product Launch Campaign Planning
A successful product launch campaign requires effective planning and a clear understanding of what needs to be done and when. This means you’ll want to lay out a clear timeline of activities and events. We’ll discuss the importance of putting together a launch roadmap, from the planning stages of your campaign, all the way to measuring its success and optimization.
COURSE
Intermediate
Duration: 16 minutes and 35 seconds
Creating Great Content
Much of your campaign’s success ultimately comes down to how well you engage them through the content you produce. Without great content, your launch campaign is unlikely to get you very far. We discuss the importance of producing relevant and engaging content for your product launch campaigns, and take a look at the steps you can take to achieve this.
EXAM
Duration: Up to 10 minutes
Product Launch Campaigns Best Practice for Pharma & Healthcare Post-Assessment
Product Launch Campaigns Best Practice for Pharma & Healthcare Post-Assessment