You must complete the pretest before you start this content.
Difficulty: Intermediate. Duration: 1m 52s.
COURSE
Intermediate1m 52s
Duration: 1 minute and 52 seconds
Social Media Best Practice Introduction
Welcome to this lesson on Social Media Best Practice.
Difficulty: Intermediate. Duration: 11m 22s.
COURSE
Intermediate11m 22s
Duration: 11 minutes and 22 seconds
Strategy & Planning
Long gone are the days when companies could leave a single intern to just ‘do’ their social media. Whatever you’re looking to achieve - perhaps building brand awareness, recruiting or crisis management - teams need to sit down and map out a strategy, and this lesson will show you where to start.
Difficulty: Intermediate. Duration: 11m 34s.
COURSE
Intermediate11m 34s
Duration: 11 minutes and 34 seconds
Measuring Success
So, you’ve set your objectives and goals, and know how you’re going to get started with social media. But, before you kick off, you’ll need to understand how to track and measure your success - and that’s what we’ll be looking at in this lesson.