learning path

Customer Journey Mapping Best Practice

Explore customer journey mapping to enhance user experiences and drive business success. Learn best practices and practical techniques.

Difficulty: Intermediate

Duration: Up to 56 minutes

Students: 2

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Content overview

About

Content overview

7 steps

There are 2 Exams in this learning path

There are 5 Courses in this learning path

Duration: Up to 10m.

EXAM

Duration: Up to 10 minutes

Customer Journey Mapping Best Practice Pre-Assessment

You must complete the pretest before you start this content.

Difficulty: Beginner. Duration: 2m.

COURSE

Beginner

Duration: 2 minutes

Introduction

Welcome to this course on 'Customer journey mapping best practice’.

Difficulty: Beginner. Duration: 13m 18s.

COURSE

Beginner

Duration: 13 minutes and 18 seconds

Setting up for success with customer journey mapping

We discover the importance of data and defining your target audience. We also explore the wider role that data plays in customer journey mapping.

Difficulty: Beginner. Duration: 10m 50s.

COURSE

Beginner

Duration: 10 minutes and 50 seconds

Mapping the customer journey

We discuss mapping action and emotion through emotional journey mapping. We also look at the roles and responsibilities involved in customer journey mapping.

Difficulty: Beginner. Duration: 8m 19s.

COURSE

Beginner

Duration: 8 minutes and 19 seconds

Best practices for customer journey mapping

We discuss measuring touchpoints for customer journey mapping, including the role of dashboards. We also take a look at approaches for optimizing investment.

Difficulty: Beginner. Duration: 2m.

COURSE

Beginner

Duration: 2 minutes

Customer Journey Mapping Best Practice Glossary

Duration: Up to 10m.

EXAM

Duration: Up to 10 minutes

Customer Journey Mapping Best Practice Post-Assessment