Embracing Omnichannel

Difficulty: Beginner
Duration: 3 minutes and 54 seconds
Students: 740
Rating: 5/5

With technology constantly advancing, eCommerce businesses now have a number of choices about how and where they sell their products. But, it’s also important to acknowledge the increasingly high expectations that consumers have when shopping online. In this chapter, we’ll explore the different types of eCommerce available to businesses, and dive into the importance of the customer journey and providing a seamless, omnichannel experience.

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