Value Proposition & Objectives
Difficulty: Intermediate
Duration: 3 minutes and 27 seconds
Students: 706
Rating: 5/5
About
At the heart of any successful business strategy is an effective value proposition and objectives. In this lesson, we discuss the steps and considerations that go into developing a well thought out value proposition for your new product, and explore some key frameworks that can help you decide on meaningful campaign objectives.
Why not check the glossary to make sure you are familiar with key terminology? (new tab)