Driving eCommerce Success

Difficulty: Intermediate
Duration: 2 minutes and 40 seconds
Students: 171

Real eCommerce success relies on your ability to provide consumers with a great customer experience, and to do this, your business needs to focus on five key areas. In this lesson, we’ll explore how businesses can ensure they’re providing consumers with a great user experience, discuss the importance of taking a ‘mobile first’ approach, learn about the elements that make up great content and promotions, and explore the value of investing in digital retail media.

Why not check the glossary to make sure you are familiar with key terminology? (new tab)